Brightening Facial Wash
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Brightening Facial Wash
Brightening Facial Wash

Brightening Facial Wash

Rejuvenating cleanser for brighter, smoother skin

1143 reviews

A rejuvenating face cleanser that combines AHA/BHAs and brightening botanicals to remove impurities and dead surface cells while leaving skin clean, hydrated and soft.
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Key Benefits

  • Brightens skin tone using vitamin C, licorice + lily extract
  • Smooths texture by chemically exfoliating dead surface cells
  • Offers antioxidant defense via white tea + vitamin E, all while preserving skin’s moisture
How to Use

Wet face with lukewarm water. Dispense a nickel-sized amount into the palm of your hand then lather. Using your fingertips, gently massage onto your face using circular motions for 20-30 seconds. Avoid eye area. Rinse thoroughly and pat skin dry.
Ingredients

  • Salicylic Acid: Beta-hydroxy acid that deeply cleanses + exfoliates
  • Glycolic Acid: Alpha-hydroxy acid that helps refine skin texture 
  • Sucrose Laurate: Natural surfactant that cleanses gently without drying
  • Vitamin C, Licorice Extract, Lily Extract: Work together to brighten skin tone
  • Vitamin E, White Tea Extract: Antioxidants that nourish + protect skin

  • 6.7 fl oz/198 mL
  • 16 fl oz/473 mL This item is final sale.

View Full Ingredients

Water (Aqua), Cocamidopropyl Betaine, Sodium C14-16 Olefin Sulfonate, Decyl Glucoside, Acrylates Copolymer, Glycereth-2 Cocoate, Sucrose Laurate, Glycolic Acid, Glycol Distearate, Arctostaphylos Uva Ursi Leaf Extract, Lilium Candidum (Lily) Flower Extract, Camellia Sinensis Leaf Powder, Magnesium Ascorbyl Phosphate, Salicylic Acid, Glycerin, Glycyrrhiza Glabra (Licorice) Root Extract, Tocopherol, Aminomethyl Propanol, Butylene Glycol, Steareth-4, Citric Acid, Benzoic Acid, Fragrance (Parfum)

Jordan Harper, NP

From the Expert

Where it Fits in Your Routine

  • 01 CLEANSE
  • 02 TONE
  • 03 ANTIOXIDANT
  • 04 BRIGHTEN
  • 05 PROTECT
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FAQs

What skin types is Brightening Facial Wash best for?

Brightening Facial Wash is suitable for normal, combination, and oily skin types. If you’re dry or sensitive, start 2-3 times per week and increase slowly.

If you want a gentler alternative, you can rotate Brightening Facial Wash with a mild cleanser like Gentle Cleansing Lotion on alternating days.
How should I start using Brightening Facial Wash and Toning Pads together?

If you’re incorporating Brightening Facial Wash and Toning Pads for the first time, alternate their use:

  • Day 1: Gentle cleanser + Toning Pads
  • Day 2: Brightening Facial Wash
  • Repeat this pattern for 1–2 weeks to allow your skin to adjust

Once your skin tolerates both products well, you can use them on the same day; Brightening Facial Wash in the morning and Toning Pads in the evening, or up to twice daily for both.
Is this product considered pregnancy or nursing-friendly?

We recommend consulting your healthcare provider for any specific concerns.
What is your Shipping and Returns policy?

Orders are processed Monday through Friday, excluding weekends and major holidays. Orders are typically delivered within 5-7 business days.You may return any item purchased at full price in new or gently used condition within 30 days of purchase, by mail. Some orders may be subject to a $9.95 handling fee. Please note, some items are final sale. More Information on Shipping + Returns.
How do I apply my products?

We wrote you a blog post all about it! Check out How to Layer Your Skincare Products for more info.

Overall rating: 4.9090114 / 5 from 1143 reviews.

AI Generated Review Summary

This rejuvenating facial wash combines AHA/BHAs and brightening botanicals to remove impurities and dead surface cells, leaving skin clean, hydrated, and soft. Customers appreciated its effectiveness, gentle formula, and noticeable difference in brightness and clarity. The small amount of product goes a long way, and the smell is described as amazing. The bottle lasts forever and is worth the price.

Summary topics

  • Breakout Control: 3%
  • Cleanser Effectiveness: 20%
  • Face Wash Satisfaction: 45%
  • Product Amount: 3%
  • Product Smell: 17%

Review topics: ["size","fragrance","irritation","issues","smell","results","improvement","fit","quality","feels","texture","price","husband","value","skin","work","packaging","spots","looks","lines","amount","bottle","face","use","breakouts","glow","consistency","difference","acne","effects"].

Review highlights

  • "I love this face wash!" — Kati L.
  • "This is such a gentle but thicker cleanser that makes my face feel so clean and fresh!" — Morgan M.
  • "My skin feels so clean, smells great, and have noticed my complexion is brighter." — Arianna

Reviews

Lasts forever

"I'm on my second big bottle of this cleanser, it lasts forever! I love the pump option. This cleanser has a great consistency and light scent. I use it as night and it leaves my skin glowing and ready for the rest of my barefaced serums. I've had considerably less breakouts since starting the barefaced regimen."

— Madison P. (5/5)

Light and Effective

"My skin has taken really well to the Brightening Facial Wash. It feels smoother overall and the acne bumps seem to be resolving faster."

— Cassandra B. (5/5)

Routine staple!

"I love this face wash. It is not too stripping but I definitely feel it does a great job cleansing and gently exfoliating. It is gentle enough to use regularly during the week and I have moderately sensitive skin. I do feel my skin is clearer as well when I use this consistently. It’s a little pricey but in my opinion it’s worth it! Also a little goes a long way."

— Lauren E. (5/5)

Love but pricey for a cleanser

"I wish this were a bit more affordable. . . but I do really like it. Not harsh or drying at all, but effectively cleanses. I work outside, so a good cleanser is a must for me."

— Maggie M. (5/5)

Effective

"Can feel drying, but does a great job cleansing"

— AMY S. (5/5)

Smells great

"Smells amazing!"

— Katie R. (5/5)

Excellent face wash

"Great face wash! Does not dry out my face and I use it twice per day."

— Anna V. (5/5)

Wash

"This is the best. I use the brightening in the am and the papaya in the pm!"

— Gina C. (5/5)

Wonderful Face Wash

"I purchased this product based on great reviews - I have to say, they were right. This face wash is wonderful. It smells great and a little bit goes a long way. My face feels very refreshed and clean after use. This is not drying at all. Pairs great with my Barefaced products. I feel my face does look brighter after consistent use"

— Holly (5/5)

Holy grail of face washes!

"Holy grail of facewashes. If you don't know where to start, start here! Easy to adapt to any face type."

— Lacey H. (5/5)

Q&A

Hi Barefaced! Approximately how long does the 16oz last compared to the 6.7- if used twice daily?
Hi Rebecca! Thank you for reaching out. The 6.7 oz lasts around 3 months and the 16oz lasts around 7 months. Please email hello@barefaced.com if you have additional questions.
Is this face wash safe to use twice daily during pregnancy?
All of our products are pregnancy and nursing safe except for the Glow Peel Pads and RetinAL Skin Therapy. But we always recommend consulting with your OB prior to use, just to be safe!
What percent salicylic and glycolic acid are in this cleanser?
Hi Amanda! Brightening Facial Wash contains 3% glycolic acid and 1% salicylic acid.
Hi, just curious why this product contains fragrance (parfum) which is a known allergy and toxin?
Hi Jamie! While fragrance can potentially cause irritation or dermatitis in a very small percentage of skin types that already have chronic inflammation or a damaged skin barrier, there is no supporting evidence that fragrance is a toxin.
Is this also a makeup remover?
Hi Stacey! We recommend using micellar water to remove makeup. Brightening Facial Wash should be avoided around the eye area to avoid irritation.

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