Your cart

Your shopping cart is feeling empty

We can help out with that!

Shop Now
Back to blog

How to Gradually Introduce Products to Your Routine

Let’s minimize the chance you’ll have a reaction, shall we?

Jordan Harper holding up Liquid Gold vitamin C with dropper

Featured product

Barefaced RetinAL Skin Therapy Retinoid
Woman applying RetinAL Skin Therapy retinoid in mirror

Introducing Products into Your Skincare Routine

Our tip? Slow and steady wins the race.

New products come with all kinds of excitement and expectation…but they can also come with reactions like redness, irritation, and sensitivity (Booooo!). The best way to combat these things from happening is to slowly and gradually introduce new products into your routine.


What 'Gradually' Really Means

    • Start using the product 3x per week on alternating days. Do this for 2 weeks.
    • If your skin is tolerating the product well, with limited to no reaction, increase to 4x per week. Do this for 2 weeks.
    • Follow this method, increasing usage up to 5-7x per week if desired.
    • If you're happy with how your skin looks and feels at 3-5x per week, don’t feel pressure to up your frequency! Do what feels best for your skin.

If you do have a reaction, it's important to know when to push through and when to stop.


Anticipated reactions are common and fully expected during product introduction, especially with new acids and retinoids. You’re totally welcome to take a night or two off when experiencing these reactions, but don’t stop altogether. Most reactions subside when your skin fully adjusts—typically after 6-8 weeks.


If you're still having trouble following, here’s a fun, little additional explanation from Jordan herself: 

Cookies and this site go together like SPF and Vitamin C. We use cookies on our website to make sure you only see things that are relevant to you. Learn more.